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Ivan Siarbolin |
The Burj Khalifa, located in Dubai, United Arab Emirates, is the tallest building in the world, standing at a height of 828 meters (2,722 feet). As one of the most iconic and recognizable buildings in the world, advertising on the Burj Khalifa can be a highly effective and impactful way to reach a global audience.
Advertising on the Burj Khalifa is done through the use of LED screens located on the building's exterior. These screens are highly visible and can be seen from miles away, making them an ideal location for running ads. The building's management company, Emaar Properties, manages the advertising on the building and sets the rates for running ads.
The rates for advertising on the Burj Khalifa are based on the duration of the ad campaign, the size of the ad, and the location of the screen on the building. Typically, rates start at around $15,000 per second for a full-screen ad on the lower levels of the building. As the ad moves higher up the building and closer to the top, rates can increase to as much as $30,000 per second.
In addition to the cost of the ad itself, there are also production costs that must be taken into account. These costs include the cost of creating the ad, as well as the cost of installing and maintaining the LED screens. Overall, advertising on the Burj Khalifa can be a significant investment, but it can also be a highly effective way to reach a global audience and make a powerful impact.
It is important to note that advertising on the Burj Khalifa is highly competitive, and space is limited. Advertisers must submit proposals to the building's management company and compete for a limited number of ad spots. Additionally, all ads must be approved by the building's management company and meet their guidelines for content and presentation.
Advertising on the Burj Khalifa can be a highly effective way to reach a global audience and make a powerful impact. The rates for advertising on the building are based on the duration of the ad campaign, the size of the ad, and the location of the screen on the building. However, advertising on the Burj Khalifa is highly competitive and can be a significant investment. It is important to keep in mind that all ads must be approved by the building's management company and meet their guidelines for content and presentation.
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